Featured Portfolio

Real Life Builds

Custom WordPress and WooCommerce work built around the business, the customer path, and the real job the site needs to do.

The focus is not just making pages look better. It is building sites that sell, inform, guide visitors, and support the way the business actually operates.
Cinema Classics storefront featuring its horror collection and new DVD and Blu-ray arrivals
The Storefront A distinctive shopping experience for film collectors, from featured collections to the latest arrivals.
Live Site

Large-Catalog Ecommerce Rebuild

Cinema Classics

A complete WooCommerce storefront transformation for a specialty retailer with thousands of products and a dedicated audience of film collectors.

I rebuilt the shopping experience around better category discovery, clearer product presentation and a more confident path from browsing to checkout, with the store’s daily operations in mind.

  • Catalog Depth Thousands of products within a large WooCommerce library.
  • Shopping Path Clearer browsing, product discovery and movement toward checkout.
  • Store Tools Practical ecommerce functionality supporting daily operations.
  • WooCommerce
  • Large Catalog
  • Custom Design
  • Order Flow
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Filippov Law Group website showing the firm introduction, practice areas and business legal services
The Firm’s Website A professional introduction to the firm, its practice areas and the businesses it serves.
Live Site

Professional Services Website

Filippov Law Group

A modernized law firm website built around trust, readability and clear practice-area presentation, while preserving the client’s established identity.

I refined the structure and visual presentation so visitors can understand the firm’s services, explore relevant practice areas and find a clear route to an inquiry. The result brings a more polished, consistent experience to desktop and mobile.

  • Trust First A professional visual system suited to the firm and its audience.
  • Clear Content Practice areas and service information organized for easier browsing.
  • Modern Polish Updated layouts that respect the client’s existing brand direction.
  • Service Pages
  • Content Structure
  • Trust Design
  • Mobile Polish
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Robert A. Clark author homepage featuring The Hanging Ground and the author portrait Robert A. Clark book displays with featured titles and available purchase formats
Author & Book Presentation A cinematic author introduction paired with book displays that bring the catalogue and purchase options together.
Live Site

Custom Author Website & Book Sales

Robert A. Clark

A custom author storefront connecting product-aware book displays with automated print-on-demand fulfillment and straightforward content management.

I built the frontend to adapt to Amazon listings, ebooks and POD titles. Behind it, simplified controls let the client manage books, homepage selections, news and reader contacts, while the POD integration handles order submission and fulfillment updates.

  • Smart Displays Book presentation adjusts automatically to the selected product type.
  • POD Integration A toggle and item number connect titles to automated ordering, shipping status and tracking.
  • Client Tools Focused content controls, homepage selections, mailing-list records and unsubscribe support.
  • Custom Frontend
  • Product Logic
  • POD API
  • Client Tools
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Delickedly attic-inspired storefront for vintage posters, artwork, rare books and collectibles Delickedly featured signed Warren Zevon poster with product details and purchase information
A Store for One-of-a-Kind Finds An attic-inspired storefront paired with detailed product displays for rare and collectible pieces.
Live Site

Custom Ecommerce & Store Operations

Delickedly

A custom WooCommerce storefront for rare posters, framed artwork, books and one-of-a-kind collectibles, backed by a private store-management console.

I connected category-specific product displays with practical tools for merchandising, inventory and fulfillment. The client can select homepage pieces, maintain product details and move orders through packing and shipment from one focused workspace.

  • Smart Inventory Category-aware product displays and sold-item logic that keeps pieces visible while disabling purchase.
  • Private Console Email-code access to product management, homepage selectors and coupon tools.
  • Fulfillment Connected orders, PDF packing slips, shipment tracking and customer updates.
  • WooCommerce
  • Custom Product Logic
  • Private Console
  • Order Tools
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Hairs the Rub website showing its branded homepage and ebook presentation
The Digital Storefront A branded introduction to the ebook, with a clear route from learning about the offer to purchasing it.
Live Site

Digital Product Store

Hairs the Rub

A focused digital storefront connecting a branded ebook presentation with straightforward purchasing and secure customer downloads.

I built the experience around the complete customer journey: understand the offer, move through checkout and access the purchased ebook. The sales page, purchase flow and digital delivery work together as one consistent, professional storefront.

  • Digital Sales A focused buying experience built around the ebook and its audience.
  • Secure Access Protected customer downloads following a completed purchase.
  • Brand Path Connected presentation across the sales page, checkout and delivery.
  • Ebook Sales
  • Digital Delivery
  • Checkout Flow
  • Brand Build
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Custom Visual Work

Custom Hero Artwork

Custom-made banner artwork paired with headline structure, supporting copy, CTA styling, and responsive section design so the first screen feels branded, intentional, and built for the business.

Cinema Classics Pre-Code hero banner with custom artwork, headline block, and CTA
Cinema Classics Pre-Code Category Hero Custom noir-inspired banner artwork, category-specific visual direction, headline block, supporting copy, and CTA styling built together as one complete page-opening section.
  • Custom Art
  • Hero Layout
  • Headline Block
  • CTA Styling

Need a page opener that feels made for the brand?

A custom hero section can combine original banner artwork, message hierarchy, and a clear call to action into a polished first impression.

Add Custom Graphics

Custom Business Tool

Order Console Build

A custom WooCommerce order-management console built to make fulfillment cleaner, faster, and easier than working through the standard admin screen. The system gives staff a focused place to review orders, manage statuses, add tracking, send customer updates, print packing slips, and see useful order history.

Order detail screen from the custom order management console
Order detail without the clutter Customer details, addresses, order items, totals, notes, tracking, status controls, and fulfillment actions live together in one practical screen.
  • Order View
  • Tracking
  • Packing Slips
  • Status Flow
Dashboard overview of the custom order management console
Dashboard at a glance Status counts, recent orders, useful totals, and fast entry points help the user understand what needs attention as soon as they sign in.
Orders list view from the custom order management console
Order list built for workflow Orders can be searched, filtered, opened, and processed through a cleaner interface designed around actual fulfillment work.
Secure Access Staff can use a controlled login path for the console instead of working from the full WordPress admin area.
Tracking Flow Tracking can be entered, saved, and included in customer-facing communication from the order workflow.
Packing Slips Printable slips support the physical handling side of order fulfillment and shipping preparation.
Sales Visibility Customer history, order activity, and useful performance views give the business more than a basic order list.

A custom console that makes the store easier to run.

Standard WooCommerce can manage orders, but it often carries more clutter than a small business needs during daily fulfillment. This console creates a cleaner operational layer around the work that happens after the sale.

  • Cleaner order handling than the default WooCommerce workflow.
  • Tracking updates tied directly to customer communication.
  • Support for both simple and more detailed fulfillment scenarios.
  • Useful store visibility without sending staff through every admin screen.

Need tools behind the site?

Custom business tools can turn a storefront into a more efficient system with smoother order handling, better reporting, and less admin friction.

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